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The Luxury Makeup Edit

Malinda Sanna


This month we conducted a flash poll amongst our LuxuryVerse on what they consider to be their “hero” makeup products right now. They told us which brands they rely on most heavily and it was fascinating to see what specific products bubbled up to the surface as the most popular, by face feature! We’ve mapped them to this face to show you that luxury brands are very well-represented. But there are also a growing number of “accessible luxury” products that are included in the mix. It’s a growing and fragmented universe, especially with categories like eyeshadow, tinted moisturizers and pencils, where loyalty is less of a factor than with foundation and mascara. 

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