INTRODUCING

The LuxuryVerse℠ is an invite-only collective of sophisticated buyers. The LookLook team carefully selected each member after a decade of connecting high-net worth individuals with luxury brands. Our LuxuryVerse℠ conversations are virtual hangouts with these curators of extraordinary products and experiences, powered by the LookLook digital platform.

WHAT WE BELIEVE
OUR MEMBERS
LUXURY INSIGHTS
JOIN THE CONVERSATION

Looking for a DIY Insights Solution?

Looking for a platform to conduct your own research? LookLook can provide that too. It’s so intuitive you do not need a user manual, training or tutorials. And our white glove service will create your own Channel for you that you can brand however you would like.

Our entire approach is designed to be elastic, so you pay only for what you use. If your team wants to do their own moderating, recruitment or analysis, we will simply provide the environment for you to make your study or your panel happen.

SET UP TOOLS

  • Organize participants into sub-groups, or manage an ongoing panel
  • Add study topics and questions
  • Prepopulate stimulus and follow-up questions
  • Design quantitative questions with ready to use presets

ANALYSIS TOOLS

  • Keep a shared team notebook to document key insights
  • Tag verbatims on key themes
  • Mine the photo and video library
  • Slice and dice quant data with dynamically-generated charts
  • Export data for reports

Or, Let our Strategic Team Take the Wheel

If you don’t have the team or the time, to DIY… our best-in-class recruiters, moderators and analysts will handle every step, from designing to fielding your study. At the end, findings are summarized in a comprehensive, multimedia report that showcases findings, themes, and actionable recommendations.

WEEK 1

PROJECT KICKOFF
Briefing,
choose markets,
approve specs

Mobilization

Design | Recruit

DESIGN
Align on study topics and questions
RECRUIT
Identify and screen ideal participants

WEEK 2-3

WEEK 4

FIELD
Prospects have one week to complete and one day to answer follow-ups

Engagement

Reporting

ANALYZE & REPORT OUT
Summary of insights and actionable strategies. Client has full access to data.​

WEEK 6

White Glove Service,
No Black Box

The world is a busy place. When you need it, we can design your study, curate and manage your recruit, moderate, translate, edit, analyze and create reports, or any custom combination of the above.

Design

If you want great insights, it starts with great design. We listen hard to how you define your objectives,then create study Topics & Questions that engage people in ways that reveal truths hidden in plain sight.

Recruitment

No outsourcing. We are perfectionists when it comes to finding the right people for your insights work. All participants are 100% authenticated for you to review.

Moderating

It's an art as much of a science. When there are open-ended questions, we listen deeply and know how to produce dialogue that creates what one client called "a virtual confessional".

Analysis & Reporting

The LookLook platform makes it easy to get to the story of the data fast. Our reporting distills complexity to clear actionable insights so you can take the learning and run with it.

Design

If you want great insights, it starts with great design. We listen hard to how you define your objectives,then create study Topics & Questions that engage people in ways that reveal truths hidden in plain sight.

Recruitment

No outsourcing. We are perfectionists when it comes to finding the right people for your insights work. There are no sketchy lists and all participants are 100% authenticated for
you to review.

Moderating

It's an art as much of a science. When there are open-ended questions, we listen deeply and know how to produce dialogue that creates what one client called "a virtual confessional".

Analysis & Reporting

The LookLook platform makes it easy to get to the story of the data fast. Our reporting distills complexity to clear actionable insights so you can take the learning and run with it.

A Global Approach

LookLook conducts research on behalf of its clients across the world. We are the only research company that has integrated with WeChat, enabling Chinese participants to use LookLook without leaving their native app. The LookLook platform is localized for Mandarin, Korean, Japanese, French, German, Spanish, Russian, Polish, Hindu, Arabic and Portuguese.

WeChat Integration

Our WeChat mini program allows us to engage luxury buyers in China, moderated by native Chinese. Our recruitment is best-in-class and lives up to our high standards, trusted by the world's leading luxury brands.

PIPL/GDPR compliant

A Global Collective

LookLook attracts top talent in writing, research, trend analysis, film editing, strategic analysis and creative thinking. Our administrative office, strategic services and platform design are all based in New York, with team members based throughout the U.S. and in Paris, London, Shanghai, Berlin and Dubai.

WeChat Integration

Our WeChat mini program allows us to engage luxury buyers in China, moderated by native
Chinese. Our recruitment is best-in-class and lives up to our high standards, trusted by the
world's leading luxury brands.

PIPL/GDPR compliant

How Leading Brands Use LOOKLOOK

Our work is framed by luxury and applicable to any category.

How Leading Brands Use LOOKLOOK

Our work is framed by luxury and applicable to any category.

Featured Case Study: Tata Harper

Featured Case Study: Tata Harper

Tata Harper, the pioneer of natural luxury skincare, emphasizes natural beauty and the pleasure of using beautiful, pure, efficacious skin care products.

When testing their new Superkind line of products of sensitive skin, they asked us to design a study that was experiential and that would capture ALL moments of using the product, from opening the box to using it over time.

Real LookLook study participants are featured in their latest campaign, exemplifying again Tata Harper’s pioneering approach to real, true, beauty.

What Others Say